Sam Christian

UX Design Leader | Creative Director

Hi. I am Sam. I have a knack for making things look good and easy-to-use, while telling a compelling brand story. I design. I write. I code. Over time, I've gained a holistic comprehension of the development and life cycle of online products.

I'm equipt with over 10 years of design practice within the industries of e-commerce, entertainment, business and healthcare. My passion for creating pleasing products stems from formative beginnings in areas of music production, songwriting and fine art. Congruently, through the use of creative technologies, I design and develop products and brands that captivate the target audience.



Experience

Independent Contractor - UX/CD

4Ocean & Other Brands

  • Product Naming - Apps, Brands, Social Movements +
  • Brand Writing - Brand Story, Video Scripts, Tone Establishment, etc.
  • Visual Design - Brand Guidelines, Logo Design, Iconography, Product & Packaging Design, etc.
  • User Experience Design - UX Flows, Personas, Journey Maps, etc.
  • UI Component Design - Complex Forms & Widgets, etc.
  • Art/Creative Direction (Websites, Videos, Social Movements)
  • Voiceover & Narration

5 months+
March 2018 - Present
Remote / On-Location

Creative Director

4Ocean

  • Designed company logo and generated multiple versions for usage on digital and print media.
  • Redesigned and developed company’s entire ecommerce website 4Ocean.com utilizing Shopify’s liquid language.
  • Assisted heavily in developing the concept for and designing pakaging for company’s monthly subscription product.
  • Attended multiple strategy/brainstorming sessions driven by data & market analysis.
  • Vetted, hired, and lead creative talent to work with company on full-time, part-time and freelance basis’.
  • Curated branding and all creative materials.
  • Developed Quick Brand Guideline Reference Sheet for vendors and partners.
  • Negotiated PCW recycled print material pricing with several local and overseas vendors.
  • Continually provided analytics company mockups and flows for split testing.
  • Developed a biweekly and monthly launch plan for several products on the 4Ocean pipeline.
  • Assisted in the integration of several plugins for optimization of the company website.
  • Wrote and edited content for website pages and product descriptions.
  • Held company-wide contests.

7 months
August 2017 - March 2018
Boca Raton, FL

Lead UX Designer

Adaxa Technologies

  • Responsible for designing and developing beautiful and engaging user experiences for websites and business applications, leveraging knowledge of best practices, trends in the industry, and design intuition.
  • Asked to support the Development, Engineering, Product Management and other teams when User Experience design and User Interface design is needed.
  • Expected to take ownership of all facets of User Interface (UI) and User Experience (UX) for various business products, to collaborate with and mentor other UI and/or UX Designers on the team and to delegate UI, UX and Front-End Development tasks to other designers as applicable.
  • Responsible for quality control of all UI/UX projects across the team, as well as working to maintain and improve processes and standards.
  • Creativity, flexibility, attention to detail, the desire for continual growth and improvement and strong time management is expected.

9 months
February 2017 - October 2017
Fort Lauderdale, FL

UI Designer → UX Designer → Lead UX Designer

MCNA Dental (Now Adaxa Technologies)

    As Lead UX Designer
  • Responsible for designing and developing beautiful and engaging user experiences for websites and business applications, leveraging knowledge of best practices, trends in the industry, and design intuition.
  • Asked to support the Development, Engineering, Product Management and other teams when User Experience design and User Interface design is needed.
  • Expected to take ownership of all facets of User Interface (UI) and User Experience (UX) for various business products, to collaborate with and mentor other UI and/or UX Designers on the team and to delegate UI, UX and Front-End Development tasks to other designers as applicable.
  • Responsible for quality control of all UI/UX projects across the team, as well as working to maintain and improve processes and standards.
  • Creativity, flexibility, attention to detail, the desire for continual growth and improvement and strong time management is expected.

  • As UX Designer
  • Use advanced knowledge of user-centric design technique and design software to create innovative, intuitive, and scalable user experiences for business needs as requested.
  • Initiate, suggest, and spearhead major UI refactoring to produce the best possible UX for intended audiences.
  • Stringently analyze complex workflows and incorporate business model goals to design elegant, efficient solutions.
  • Design and enforce usability test protocols, testing sessions, and act as a user advocate during development process, subjecting early-stage designs to usability testing or expert review.
  • Offer implementation suggestions from a user-centered perspective.
  • Develop and maintain UX/UI best practices, define and improve quality standards, and act as a “go-to” expert for in-depth knowledge of UX/UI best practices and standards, while using research-related services, theories, trends in the industry & proven methods to support recommendations.
  • Leverage simulation, prototyping and collaboration tools (Invision, etc.) for continual optimization during the research, design and development lifecycle.
  • Stay current with industry best practices and trends and actively pursue continual education to improve skillset.
  • Develop wireframes, behavioral specifications and personas.
  • Convert wireframes to design prototypes and final interfaces using hand-coded clean, semantic, standards-compliant HTML (Jade), CSS (Sass) & JavaScript implementing AJAX, DOM animations and browser events when needed.
  • Use advanced experience with the UXD best practices for mobile-optimized (responsive) websites & applications.
  • Accommodate for cross-browser compatibility & fallbacks for older browsers.
  • Understand the software development process, including the important, perpetual role of user experience and user interface design as it relates to the software lifecycle.
  • Understand methods of server-side programming (PHP, Node.js, Ruby/Rails, Lisp, etc.)
  • Use GIT - Version Control System.

  • As UI Designer
  • Translate directives from Director of Creative Services in order to execute tasks originating from the company’s Executive Leadership Team. Responsible for wireframe development, heavy interactive prototyping and full web development.
  • Design brand concepts for company’s future ventures.
  • Design, develop and maintain Dentaland.net.
  • Develop concepts and present changes to MCNA.net.
  • Remain available for special web development projects.
  • Design and develop user friendly systems to benefit company internally.
  • HTML5, CSS3, Javascript, JQuery, PHP

3 years 11 months
April 2013 - February 2017
Fort Lauderdale, FL

Web Designer

Entertainment Benefits Group

  • Collaborated with Senior Marketing Manager and CEO on concepts for an array of e-commerce websites. Developed new brand concepts, user interfaces and email newsletter sequences. Created descriptive guidelines and creative mockups for overseas freelancers to follow.
  • After acquisition, produced branding document and designed logo for NewYork.com.
  • Propelled sales on BestofNewYork.com by developing website’s flow.
  • Helped save company over 30% annually through print media relations.
  • Web Design & Front-End Development.
  • Conducted Flash Design & 3D Rendering.
  • Served as overseas/outsourced team and freelancer scout.

3 years
May 2010 - April 2013
Aventura, FL

Graphic Design Manager

HealthGenesis

  • Worked in close relations with company CEO to bring graphic concepts into fruition. Developed new and elaborated on existing vitamin and supplement brands.
  • Produced quality Graphic & Web Design.
  • Coordinated e-Blast marketing campaigns.
  • Supervised overseas design team.
  • Created tutorials for outsourced staff.

1 year
June 2009 - May 2010
Bay Harbor, FL

Graphic Designer

Osorio Art

  • Worked in close relations with company CEO to bring graphic concepts into fruition. Developed new and elaborated on existing vitamin and supplement brands.
  • Produced quality Graphic & Web Design.
  • Coordinated e-Blast marketing campaigns.
  • Supervised overseas design team.
  • Created tutorials for outsourced staff.

1 year 5 months
April 2007 - August 2008
Aventura, FL

Creative Intern

Burrell Communications

  • Worked on TV Commercial layouts and Radio spots with corporate clients like McDonalds, SEARS, Verizon and Crest. Attended meetings, presented comps and storyboards for various projects.
  • Stockpile photo research
  • Storyboards
  • Graphic layout development

3 months
June 2005 - August 2005
Chicago, IL

Highlights

Achievements
  • 4Ocean Logo Designer - OCTOBER ’17
  • Adaxa Technologies Namer & Logo Designer - FEBRUARY ’17
  • NewYork.com Logo Designer - JANUARY ’13
  • Verizon National Art Competition Grand Prize Winner - NOVEMBER ’04

Conferences
  • SmashingConf: New York, NY - JUNE ’15
  • Frontend Conference: St. Petersburg, FL - MAY ’15
  • An Event Apart: San Francisco, CA - NOVEMBER ’12
  • WordCamp Miami: (Wordpress) Miami, FL - JULY ’12

Education

Bachelor of Science Degree

Florida A & M University
Fine Art & Graphic Communication

Summa Cum Laude

May 2006

High School Diploma

North Miami Senior High School

3.7 GPA

June 2002